December 1st, 2022 – Sophisticated, spacious and powerful – Toyota’s grand plan for its SUV lineup will expand the Highlander nameplate in 2023 with the all-new Toyota Grand Highlander. The Highlander nameplate, which was first introduced in 2001, ushered in a new chapter in SUV evolution that soon became the foundation of an entire segment. Four…
November 16, 2023 Twenty-two years ago, a high-tech sedan rolled into North American Toyota dealerships and forever changed the automotive industry. The 2001 Prius, Latin for “To Go Before” became the world’s first production hybrid car and ushered in a new generation of vehicles that combined an electric motor with a high efficiency engine to…
For a second consecutive year, TOYOTA/LEXUS has been chosen by the Canadian public as Canada’s Most Respected Automobile Manufacturer. In May 2022, TOYOTA/LEXUS was rated against 12 other national peers by way of a public opinion poll regarding levels of respect for national automobile manufacturers. The survey of 3,426 Canadians was undertaken by Maru…
Toyota is celebrating the pure fun of sports car driving with a limited-edition GR86 for 2023. The second-generation GR86, introduced for 2022, made headlines with a significant jump in power over the first-gen model, along with a more stirring design and tighter handling, all while keeping weight low and the price affordable. Built on…
With gas prices reaching an all-time high, now is the perfect time to start scouring the market for the perfect new electric vehicle. Toyota’s all new 2023 bZ4X is the perfect option for the modern world! The bZ4X has a refreshed interior loaded with features from top to bottom. Toyota’s foray into fully…
Toyota Canada has been recognized by Canadian Black Book (CBB) with seven Best Residual Value Awards in 2022. For the first time, in 2022, CBB has recognized winners for ‘Best Residual Value’ categories. Although similar, this is not the same as their ‘Best Retained Value’ awards announced earlier in the year. For…
Pushing boundaries. Taking on new challenges. Breaking out of your comfort zone. The all-new Toyota Corolla Cross empowers you to do it all. Joining the already impressive Corolla family, the Corolla Cross brings even more style, sophistication, and capabilities to the lineup. Its smooth, agile ride is ideal for urban missions and…
The Sequoia has always been the crown jewel of Toyota’s SUV lineup since it was first introduced all the way back in 2001. Now, 20 or so years later, the Sequoia has been upgraded to meet the needs of today’s driver. The third-generation Sequoia has undergone a complete redesign and the 2023 models are truly…
The RAV4 has long been a staple of the Toyota lineup with a range of trim options to suit every buyer and their respective lifestyle. For 2022 this trend continues with an astounding seven new gas powered RAV4 configurations, and six new configurations for hybrid models. The Toyota RAV4 family – 16 total configurations covering…
Toyota has been named to the Forbes 100 List as #6 overall, and 1st among all auto manufacturers/brands. The Forbes Halo 100 is a list of companies from around the world that consumers hold in high esteem. In order for a company to make the list, they must meet the following criteria: “To qualify for…
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